Square Format

For dramatic, clean visuals, there's nothing quite like SQUARE film. Ideal for capturing more of your world in one frame, the 1:1 aspect ratio will ensure every moment is symmetrically captured. And its all printed within a neat white border on high-quality film, its no wonder SQUARE film is loved by all.

The power of auto

Never miss a moment. Or compromise on quality. The SQ1's built in sensors automatically calculate the brightness of your environment and adjusts the shutter speed accordingly.

Selfie mode

Let your personality shine through with focused perfection, courtesy of the Selfie Mode (activated with a twist of the lens) and selfie mirror combo. Perfectly positioned by the retractable lens, the mirror makes framing your selfie hassle free, and the square frame lets you squeeze even more faces in.

Make More Of Your World With The SQ1

Compact and easy to use, this stylish instant camera oozes square brilliance. So you can capture more fun, more friends and more potential in every shot.

Styled To Shine

The SQ1 is an instant companion you’ll want to flaunt. With colours to suit every style, a considered angular shape body and rounded, textured grips, this little gem is ready to shine wherever you go.

Seize The Moment

Get your hands on the SQ1 with its quick to grasp functions. Providing you with the confidence to create maximum impact snaps with minimum fuss, you’ll never miss a photo opportunity again.